Our Framework
Four Pillars of SEO Growth
Built with focus on strategy, planning, and ongoing execution for growth.
Search Opportunity Identification & Targeting
Our AI workflows and automation scripts layered with manual human intervention ensure that we expand our search intent identification process 4X compared to regular keyword research. We identify business-relevant intent themes better, faster and more accurately.
Content Relevance
We build an overall content strategy, then create ongoing monthly content plans. The monthly plans include both new content and existing content optimization. The execution follows, using the master content wireframes that we design along with you.
Technical Hygiene
Starting with a domain-level technical audit and fix, we improve the indexability of the website. We build a site structure based on the identified opportunities. Then we continue to monitor and fix as required.
Authority Building
The backlink strategy broadly depends on the competition for each search intent. The volume and quality thresholds are calculated. External link building continues as an ongoing process along with internal topical authority building.