Sushindran Vijendran
The story behind the work
Sushindran has over eight years of experience across digital marketing, growth, analytics, and SEO. He has worked with teams at J.P. Morgan, iQuanti, and EverClif, helping turn marketing data and customer insights into better campaigns and business decisions.
His work combines analytical thinking with a practical understanding of how digital channels drive growth.
His experience spans campaign strategy, SEO, and performance marketing, sharpened by a strong foundation in campaign and data analytics, including building the campaign analytics backbone used across teams at J.P. Morgan. That blend of channel expertise and analytical rigor is what shapes his approach as a data-driven digital marketer, extending into customer journeys and marketing measurement.
Sushindran writes about the practical side of modern marketing: from SEO and digital growth to campaign strategy, customer behaviour, and making better decisions with data.